What is a city? The experience, memory, parameters, systems and personality of Los Angeles are collapsed in 4 volumes of conceptual and graphic alamnacs and resesarch proposals.
In 2002, the L.A. Now series was launched as a collaborative effort between the Now Institute, UCLA and Rand to investigate, grasp and define what Los Angeles — as a city, a concept, an experience — really is. The L.A. Now Project encompasses a rigorous analysis of hard data to a series of design proposals that innovate for a future Los Angeles that catalyzes its latent resources. Four volumes produced in four years were received with much acclaim, eventually earning the prestigious Progressive Architecture Award in 2006.
From the research and analysis compiled in the first step, LA Now Volume 2 was a proposal for interpretive strategies that would accommodate the city’s fragmentation, heterogeneity, emergent orders and non-linearity. The resulting projects have optimistic and ambitious aspirations, but they are not utopian in ideology. Operating with found logics, they engage tactics that promote fluidity, flexibility, and interaction of economic, social, and financial forces.
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